Online PGD In Marketing Management From MIT

MIT SCHOOL OF DISTANCE EDUCATION
(Recognised by Distance Education Council,Govt.of India)

Post Graduate Diploma Course in Marketing Management (PGDMM)
Introduction
Marketing management is a business discipline focused on the practical application of marketing techniques and the management of
a firm's marketing resources and activities. Marketing managers are often responsible for influencing the level, timing, and
composition of customer demand in a manner that will achieve the company's objectives.
Marketing management therefore encompasses a wide variety of functions and activities, although the marketing department itself
may be responsible for only a subset of these. Effective marketing strategies play the keyrole in the success and growth of any
organisation.

Potential Careers
Industry has a great demand of Marketing Managers in today's competitive world. This course will help opening doors of opportunities
in a wide range of industries like Banking, Co-operative Credit Organisations, Insurance & Investment Companies, Manufacturing
industries, Automotives, Information Technology firms, Pharmaceutical Companies, Telecommunications Companies, Oil, Gas and
Petrochemical Companies, all Government and Semi-Government organizations, etc.

Semester I
109 Marketing Management
102 Leadership and Organisational Behavior
103 Communication
113 Management Information Systems
111 Entrepreneurship

Semester II
115 International Marketing
116 Advertising and Sales Promotion
117 Product and Brand Management
118 Industrial Marketing
119 Financial Services Marketing


Fee Structure –
For Indian Resident: Total Fees Rs. 17000/- (Inclusive of Prospectus Fee, Registration Fee and Course Fee)
For NRI / Foreign Resident: USD 1700/- (Inclusive of Prospectus Fee, Registration Fee and Course Fee)


Exam Fee Per Attempt:
Exam fees per subject per attempt Rs. 200 / US $ 50 has to be paid by D.D at the time of Examination. For Subsequent attempts the
exam fees will be Rs. 200 per subject / US $ 50 Payable at the time of examination. Total Fees to be paid in full at the time of
admission in the form of Demand Draft drawn in favour of "MIT School of Distance Education" Payable at Pune.


Duration: One Year.
Validity of Registration: Two Years.
Eligibility: Any Graduate or Diploma holder with three years of experience.

Contact Person:
Swapna Sant
MITSDE
9158990651,9765551821